Step into the limelight

It is a simple fact of the times that without a web presence your name will not feature on the call sheet and, whilst there are a variety of free-ware programmes out there that allow you to create a website of your own, it is not as easy as it looks and we're not just saying that because we want your business. When creating a website you walk a fine line between being a box office sensation and a dramatic flop. Stiletto Marketing has a team of graphic designers and copy writers dedicated to making your website engaging and informative. Furthermore, our web hosting services will help you claim centre stage, whilst monthly website analytics reports monitor the status of your website allowing you to review its on-going performance.

A Search Engine Optimisation (SEO) campaign will make sure that your website is not lost in the wings. A SEO is comprised of a list of carefully selected keywords and phrases that maximise the number of visitors to the website by ensuring that it is visible to search engines like Google, Bing and Yahoo.

Many of our clients also opt for a Google AdWords campaign. This is a platform that allows us to place our clients’ ads directly on Google. The system works by researching the most relevant and highly searched keywords and phrases pertinent to their offering, setting a budget (daily, weekly or monthly) and ‘bidding’ on those keywords most relevant to them. They only pay for the ‘click’ once someone has actually clicked through to their site using the search word or phrase specified. The benefits are increased Google page rankings and visitors to the site.

Armstrong Williams once said that networking is an essential part of building wealth. Take the opportunity to meet your fans and impress your critics with a comprehensive social media campaign that not only includes Facebook, Twitter and Flickr, but also LinkedIn, SkillPages and BranchOut, pages dedicated to expanding your professional network.

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From a simple HTML page to a magazine layout with flips and folds, our electronic newsletters and flyers will ensure that your audience is always kept in the loop. Using bulk mailer applications and innovative communication technology we are able to broadcast your message to a database of your clients, whilst adhering to the South African Consumer Protection Act. As your web presence grows, so too will this database, but if you feel that this increase is not occurring at a fast enough rate, we are happy to explore other avenues of database expansion such as viral marketing.